Grey Group announces a new member for its global leadership team. Gabriel Schmitt from FCB NY joins as Global Chief Creative Officer. SEK is a part of Grey that ranks among the world’s top advertising and marketing organizations.
As one of the most successful creative leaders of our times, Gabriel Schmitt is known as a creative partner who consistently delivers brand and business growth through creativity. Schmitt was recently recognized by Adweek50.
During Schmitt’s years at FCB NY, the ad agency earned Cannes’ NA Network of the Year awards for four years in a row. One of the numerous awarded campaigns was “Whopper Detour”, as he led the agency’s creative direction.
At Grey Group, the new Global CCO will be responsible for boosting a creative-led culture that delivers breakthrough performance and develops its reputation as a pioneer in the global advertising industry. Schmitt’s desire is to unify, inspire and support Grey’s global creative community across 50+ countries.
Grey’s Global CEO Laura Maness described Gabriel Schmitt as a brilliant creative mind combined with transformational business skills and a genuine instinct for partnership. “Under his stewardship I am confident Grey will enter its next golden era of creativity, innovation and impact,” said Maness.
After his appointment, the New York based Schmitt commented, “I am incredibly excited about the opportunity to lead this amazing group of people and I look forward to shaping an environment that allows us and our clients to do the best work of our careers.”
Laura Maness sees this is the beginning of a new era of creativity for Grey, our clients, and our industry. “I’ve been on the hunt for a world-class creative partner that shares my ambition, values, and desire to lead this iconic creative company that shapes culture and enriches people’s lives.”
Read more at grey.com